Eli Lilly remains well-positioned in the obesity treatment market despite early script underperformance of Foundayo. Read ...

Apple’s controversial partnership with Taboola to serve ads on Apple News seems to be going exactly as expected. Here’s why. In case you’re not familiar with Taboola, it is one of the largest ad-tech ...

Hiring supervisors should work with their HR-Talent Acquisition team member to create a recruitment plan for staff positions. They will assist with advertising strategies. The Staff Recruitment and ...

Levi’s is already seeing an uptick in awareness courtesy of Levi’s Stadium in Santa Clara, California, home to the San Francisco 49ers.

Turning leads into conversions isn’t easy for any marketer – especially when using the product can represent a lifetime commitment. Automated investing platform Betterment positions itself as a ...

For many Windows users, PowerShell is just a strange black window you open once in a while to paste a command from a forum. In reality, PowerShell is one of the most powerful tools built into Windows.

McDonald's learned the hard way that consumers aren't exactly thrilled with the idea of AI-generated commercials after a holiday ad landed them in hot water. McDonald's Netherlands released the ...

Coca-Cola has taken another stab at artificial-intelligence-generated holiday ads after last year’s attempts drew criticism from creative professionals over their execution and the technology’s ...

Some would say postmodernism is ruining the things we love. It’s certainly crept into the offices of ad executives, who now use our goodwill to trick us into watching ad campaigns for mediocre cognac.