The American Dental Association recommends brushing your teeth for two minutes twice a day, but on average, people, most of whom don’t have flawless technique, only do so for about 45 seconds. That ...

Our minds were blown back in 2012 when researchers at MIT demonstrated a new coating that let ketchup slide right out of a bottle with ease. Nine years later, the technology, known as LiquiGlide, is ...

Of the hundreds of thousands of tubes of toothpaste sold in the U.S. each year, most end up in landfills. The tubes, which are usually made of a mix of materials including aluminum, aren’t accepted at ...

Colgate redesigned its toothpaste tubes so they can go into curbside recycling bins. It could eventually keep a billion tubes out of landfills each year. Every year, Americans toss a billion tubes of ...

NEW YORK, March 17, 2026 /PRNewswire/ -- Colgate® Optic White®, a leader in oral care and teeth whitening, today announced the launch of its latest innovation, the NEW Colgate® Optic White® Pro Series ...