Have you thought about the modern customer journey? A customer can enter a store, browse through products, view offers, check detailed reviews and even make a purchase—all with a quick phone scan! As ...

Uniqode reports many marketers excel in QR Code engagement but struggle to connect scans to revenue, highlighting the need ...

QR codes are becoming an increasingly popular way to market your business. They are a great way to connect with customers who may not have the time or inclination to visit your website. Small business ...

QR Codes are no longer something people “try.” They’re something people use every day, whether it’s scanning a restaurant ...

More and more, QR codes are popping up in everything from newspaper and magazine advertising to broadcast ads, and yes even digital marketing. The reason is simple – QR codes give consumers an easy ...

With 45% of U.S. shoppers stating they had used a marketing-related QR code, its time to update your QR code strategy. The use of QR codes in marketing is growing, with current data showing that 78% ...

Maybe you have seen QR codes before but never activated one, maybe you have never seen one, or maybe you are in advertising and you think they are already passé. In the advertising world, we are all ...

For years, television has been a one-way street — brands speak, viewers listen. But now, that wall is breaking down. A simple trackable QR code on the corner of a TV screen can turn a thirty-second ...

Rising from the forgotten-technology ashes, the QR code became ubiquitous in quick service restaurants during the pandemic. The use of these black and white, matrix-like barcodes skyrocketed in 2020, ...

Leading from my earlier blog, quick response (QR) codes are a hot topic marketing item in 2012. This is the year where marketers and agencies are reporting that they are increasing their spend on core ...