Micro blogs are set to become the next battlefield in China's online advertising market as the practice becomes more popular among Chinese netizens. Micro-blogging was still at a nascent stage in ...

"Micro-blog: Changing the World" This is the title of a popular book by Kai-fu Lee, former president of Google China and now an energetic guru of micro-blog whose followers on his two accounts, at ...

As the influence of public opinion on micro blogs grows stronger, more and more government departments in China are resorting to this technology to communicate with the public, according to a report ...

Micro blogs were an important platform for sharing information about the rail accident that killed at least 35 people and injured 192 in Wenzhou, East China's Zhejiang province, on Saturday. An SOS ...

Micro-blogging culture in China has gone through many stages of evolution since the advent of Twitter in 2006. While people all over the world now use micro blogs to read and browse news, follow ...

India’s Worrying Plans for Dams on Transboundary Rivers Shared with Bangladesh The Chinese government’s response to the train crash in Wenzhou left a gaping hole for new media to fill. Three weeks ...

Although similar, macro- and micro-blogging differ from one another in important ways. Recognizing those distinctions can help instructors find new ways to engage learners and improve outcomes.