In June 2022, anonymous sources told The Korean Economic Daily that Genesis planned to launch a One of One division that month. Based on that newspaper report, we wrote, “The company won’t simply send ...

Previously the exclusive domain of exotic brands like Rolls-Royce and Ferrari, more and more mainstream brands are launching personalization programs to meet the increasing demand for custom touches ...

Genesis has introduced a bespoke version of the GV80 Coupe, crafted by its “One of One” division. This exclusive SUV was commissioned in the Middle East, where Genesis is offering extensive ...