Facebook advertising in 2026 has shifted to an AI-first model, with Meta’s Andromeda algorithm taking over targeting and optimization. Success now hinges on creative quality, first-party data, and ...

A 2024 research paper curated by a team of university researchers suggests that Facebook’s advertising algorithm has unevenly targeted Black users with ads for for-profit colleges. A 2024 research ...

A European human rights body has ruled that Facebook’s algorithm shows gender bias when promoting job advertisements, marking what activists say is a crucial step in holding big tech companies ...

GetHookd has released a new resource connecting competitive intelligence with Facebook ad reach strategies for media buyers - ...